A Disco Dream in Hot Pink
This wasn’t your average rooftop mixer—the Scout Guide Alexandria launch party for Volume 8 at Above ALX was a masterclass in extra. Think hot pink everything, shimmer from every corner, and installations that turned heads all night. The vibe? Disco glam meets floral fantasy.
We were thrilled to team up with the always-stylish Scout Guide crew to bring bold blooms and design details to life—florals that didn’t whisper elegance, but shouted “let’s dance.”
Our Floral Design Approach
Working with a strong color story of hot pinks, blush, and silver, we created pieces that balanced high-impact drama with thoughtful design. Some of our favorites:
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A floating curtain of carnations in pink shades, glimmering with mini disco balls and anchoring the Scout Guide logo display
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Statement arrangements of dyed pink baby’s breath, turquoise plumosa, pink pampas, and roses—perfectly styled for the rooftop space
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Cocktail florals in silver-ringed vases, filled with hot pink hydrangea and vibrant spring textures
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Suspended installations over the outdoor bar area, designed to glow under the ambient rooftop lighting
From playful textural contrast to unexpected color pairings, each design choice was made to heighten the party’s festive, otherworldly energy.
When Branding Becomes an Experience
More than a celebration, the Scout Guide Alexandria launch party was a full-blown expression of community, creativity, and collaboration. Every element—visual, floral, culinary—was a love letter to Alexandria’s vibrant small business scene.
As a business proudly featured in Volume 8, we loved designing florals that felt larger-than-life while still connected to the Scout Guide’s aesthetic values: bold individuality, elevated presentation, and local connection.
The Takeaway?
Brand parties can do more than look good—they can feel like an experience. With the right florals, even a rooftop can feel like another world.
If you’re planning a launch, mixer, or content-driven event, we’d love to help you design floral moments that go beyond the expected.
📩 Let’s talk about it.
Vendors:
Planning: The Scout Guide Alexandria
Venue: Above ALX
Florals: Petal’s Edge Floral + Event Design
Photography: Ronald Flores Photography
Scout Guide Vendor Partners
Above ALX
Aslin Beer
Blum Wines
Brandon Coburn, Videograpjer
Candescent Talent
Casa Onofre
Cedar Knoll
Celeste Vee
Cris Clapp Logan
DC Rentals
EyeoBee Photobooth
Hailey Paz
Honey and Lavender Events
Lucy Blossoms
Passport Auto Group
Perfectly Picnic’d
Ronald Flores
Scott’s Music Place
Something Vintage
Umbrella Dry Drinks
West + Co